Jakarta, 24 December 2024 - PT Bank Central Asia Tbk (BCA) is celebrating the year-end festivities by offering a special promotion for booking tour packages to Bakti BCA-assisted villages (Desa Bakti BCA) through the BCA mobile app. This exciting offer reflects BCA's commitment to optimizing the potential of tourism villages while catering to the diverse needs of loyal BCA customers.
Tourism villages have become increasingly popular destinations among Indonesians. According to data from the Ministry of Tourism, there has been a 30 to 50 percent increase in visitor numbers to tourism villages post=COVID-19 pandemic. Responding to this growing enthusiasm, BCA is committed to facilitating access for its customers and the public who wish to explore tourism villages. This commitment is demonstrated through a 30% discount on tour package tickets to various Desa Bakti BCA locations. This promotion is valid for transactions made between 23 December 2024 and 5 January 2025.
BCA Corporate Communication & Social Responsibility EVP Hera F. Haryn stated, “We recognize the significant role tourism villages play in supporting the national economy while also serving as a source of income for local communities. Hence, BCA remains committed to supporting the holistic development of tourism villages, from capacity-building programs, infrastructure development, to promotion and market access expansion. Specifically in terms of promotion, we are now offering special discounts on travel packages to various Desa Bakti BCA destinations. This discount is accessible to customers through the Lifestyle feature on BCA mobile app.We hope this initiative will encourage more tourists to visit Desa Bakti BCA, thereby generating a positive economic impact for these communities.”
To enjoy this discount, BCA customers must book Desa Bakti BCA tour packages via the "Wisata Indonesia" menu under the "Lifestyle" feature in the BCA mobile app. During the transaction, customers need to enter the promo code DESAWISATABCA. The discount is set at 30%, with a maximum discount of IDR 30,000. This promotion applies to transactions with a minimum value of IDR 100,000 and is limited to the first 100 transactions each day. For more detailed information, please visit bca.id/wisatayuk.
BCA offers discounted tour packages to several Desa Bakti BCA destinations, including:
1. Wukirsari Wayang Tourism Village, Yogyakarta
Wukirsari Wayang Tourism Village located in Wukirsari Village, Imogiri District, Bantul Regency, Yogyakarta, this village is renowned as a center of high-quality wayang (traditional shadow puppet) craftsmanship and home to a community of wayang artisans. Visitors can enjoy the serene rural atmosphere while learning the art of wayang kulit making, watching wayang performances, playing gamelan music, or experiencing live-in program in the village.
2. Pentingsari Tourism Village, Yogyakarta
Located 12.5 kilometers from the peak of Mount Merapi and 22.5 kilometers from Yogyakarta city center, Pentingsari Tourism Village offers a distinctive experience that sets it apart from other tourism villages. Visitors are invited to immerse themselves in the vibrant life of the local community, rich in cultural wisdom and well-preserved traditions. During their stay, tourists can participate in various educational and engaging activities, such as plowing rice fields, learning traditional arts and local culture, gaining insights into small businesses managed by the villagers, and crafting unique local handicrafts. Pentingsari Tourism Village earned the prestigious ASEAN
Tourism Award 2023 in the community-based tourism category, highlighting its dedication to sustainable and culturally immersive tourism.
3. Wirawisata Goa Pindul, Yogyakarta
Goa Pindul is the perfect destination for nature enthusiasts. Visitors can marvel at the stunning stalactites and stalagmites while floating through the cave on inner tubes along an underground river. For trekking enthusiasts, challenging trails around the cave area offer an exciting exploration opportunity. Additionally, thrill-seekers can test their adrenaline with an exhilarating off-road Jeep adventure, taking them through the village surrounding Goa Pindul and passing through exotic eucalyptus forests.
4. Bilebante Green Tourism Village, Lombok
Just 26 minutes from Lombok city center and near the Mandalika MotoGP Circuit, Bilebante Village offers lush green rice fields with the majestic backdrop of Mount Rinjani. Visitors can
choose from various activities, including cooking classes, exploring rice fields on ATVs or bicycles, and enjoying spa treatments by the paddy fields. No visit is complete without sampling Lombok’s signature dishes, such as ayam merangkat and sate pusut.Bilebante Village successfully received the Best Tourism Villages Upgrade Program award from the United Nations World Tourism Organization (UNWTO) in 2023.
5. Taro Tourism Village, Bali
Taro Tourism Village offers a unique blend of nature, tradition, and spirituality. Visitors can explore the serene beauty of Semara Ratih Delodsema Village with its traditional house layouts, the grandeur of Pura Agung Gunung Raung Temple, and the white ox conservation center, an iconic feature of the village. Adventurers can enjoy river trekking that leads to the stunning Yeh Pikat Waterfall. As a center for gold and silver crafts, the village invites visitors to witness the creation of intricate jewelry, as well as Balinese sculpture and carvings. At night, the enchanting atmosphere is enhanced by a visit to The Fire Flies Garden, where magical fireflies light up the night. For those who want to delve deeper into Taro Tourism Villages richness, knowledgeable guides are available to share fascinating stories about the village's flora, fauna, and local history. In 2023, Taro Tourism Village received the prestigious Best Tourism Villages Upgrade Program award from the United Nations World Tourism Organization (UNWTO).
6. Terong Creative Tourism Village, Kabupaten Belitung
The Terong Creative Tourism Village is located along the main tourism route in Belitung. Once a former tin mining area, the village has been transformed into Aik Rusa Berehun Tourism, a destination that seamlessly combines natural attractions with educational tourism. Visitors can engage in daily activities alongside the local community, such as catching shrimp, fish, and crabs using traditional methods. Additionally, tourists can marvel at the scenic beauty of Belitung by hiking to Bukit Tebalu Simpor Laki, which offers stunning panoramic views of the region..
7. The Glodok Chinatown Area Jakarta
The Glodok Chinatown area, located in the heart of Jakarta, is a cultural destination that blends history, tradition, and cuisine, showcasing the rich fusion of Chinese and Betawi cultures. In this destination, visitors can explore narrow alleys filled with traditional shops, visit historical temples like the Vihara Dharma Bhakti, and browse markets offering herbal medicines, unique Chinese ornaments, and a variety of traditional foods. A visit to Glodok would not be complete without savoring its legendary dishes, such as bakmi (noodles), spring rolls, and the flavorful kue keranjang (moon cakes).
“The promotional offer for Desa Bakti BCA tour packages is a tangible manifestation of our commitment to supporting the growth of the local tourism industry, in line with the government’s #DiIndonesiaAja campaign. Going forward, BCA will continue to provide sustainable support for tourism villages, aiming to position them as prime destinations for Indonesian travelers,” concluded Hera F. Haryn.
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About PT Bank Central Asia Tbk (As of 30 September 2024)
BCA is one of the leading commercial banks in Indonesia with the core business of transaction banking. BCA also offers a full range of financial services in consumer, SME, commercial and corporate segments. By the end of September 2024, BCA has the privilege of serving more than 40 million customer accounts, processing around 97 million daily transactions through a network of 1,257 branches, 19,439 ATMs as well as internet & mobile banking services, and Halo BCA contact center that can be accessed 24 hours. BCA’s presence is complemented by a number of subsidiaries focusing on vehicle financing, sharia banking, securities, general and life insurance, digital bank, remittance as well as venture capital business. BCA is committed to building lasting relationships with customers, putting people first, and making a positive impact on society at large. With more than 27,000 employees, BCA's vision is to be the bank of choice and a major pillar of the Indonesia economy.
PT BANK CENTRAL ASIA TBK
Group Corporate Communication and Social Responsibility - CSR
Corporate Communication
Address : Jl. MH Thamrin No. 1
Menara BCA Lt. 22
Jakarta Pusat 10310
Telephone : (021) 2358-8000
Fax : (021) 2358-8339
E-mail : corcom_bca@bca.co.id
