- AIA and BCA collaborated with two young neurodivergent artists under the auspices of the VOCA art community from Jakarta (@voca.idn) to present their artwork in the form of exclusive souvenirs for customers and partners.
- In line with AIA's Environmental, Social and Governance (ESG) principles, the collaboration is expected to increase public awareness and appreciation of the talents of neurodivergent individuals, and encourage equality and inclusiveness.
Jakarta, April 06, 2023 - Coinciding with World Autism Awareness Day, PT AIA FINANCIAL (AIA) together with PT Bank Central Asia Tbk (BCA) launched an exclusive souvenir of the artwork of two young neurodivergent artists with autism, Rafy Rasyad (25 years old) and Abhiyasa Adhi Pradhanika (13 years old). Themed "Embrace the Wonders", the initiative is part of the two companies' efforts to promote equality and inclusivity including neurodivergent individuals in society.
Rafy used colored pencil, ink, and marker media to complete the painting of four Indonesian icons that are full of details with dynamic color combinations; while Abhiyasa created works on canvas using acrylic pouring techniques that make his signature abstract paintings look lifelike and harmonious. Both artists used the company color palette of AIA and BCA.
Lia Merdekawaty, Head of Corporate Communication AIA said, "Under AIA's Healthy for the Country commitment with ESG-focused corporate principles, we would like to encourage the spirit of equality and inclusivity by collaborating with two young neurodivergent artists, while providing an opportunity and platform to showcase their special talents."
Lia added, "Through the art we create, we are invited to see the world with a unique and different perspective. We hope that the collaboration with BCA and the two young artists under VOCA, an art community that exists to empower young artists in the country with a special way of thinking, would invite more customers and the public to appreciate the talents of neurodivergent individuals."
Jadrawati, Senior Vice President of Wealth Management at BCA said, "We are pleased to support two young neurodivergent artists to showcase their talents to more people in Indonesia. This initiative is expected to help realize the inclusiveness of young Indonesian artists so that they can work and express themselves."
In line with the theme of World Autism Awareness Day 2023 by the United Nations (UN) which is "Transforming: Towards a World Inclusive of Neurodiversity for All", AIA and BCA invite the public to better understand and care for individuals with neurological differences or neurodivergent including autism, and appreciate their talents including artwork.
The Ministry of Health of the Republic of Indonesia recorded more than 5,530 cases of individuals with neurological differences such as autism in Indonesia during the period of 2020-2021. They may have difficulties in some aspects of life, but some of them also have talents and advantages that ordinary individuals do not have.
Dr. Stephen M. Shore, a professor at Adelphi University, found in his research that children on the autism spectrum are highly intelligent in certain areas such as math, music, and art.
In the spirit of care for individuals with these special talents, VOCA exists as a community that facilitates the channeling of talents and artworks of adult and child neurodivergent artists, through the organization of art workshops. Venessa Tirta, Founder of VOCA explained that, "The awareness of Indonesian society towards neurodivergent individuals still tends to be low, so VOCA hopes that this collaboration can encourage people to be more aware and appreciate the unique advantages and talents of neurodivergent individuals".
Rafy and Abhiyasa's artworks will become exclusive souvenirs from AIA and BCA with the theme "Embrace the Wonders", as an invitation for the public to appreciate the artworks depicted through the perspective of neurodivergent artists.
Embrace the Wonders - coinciding with World Autism Awareness Day, PT AIA Financial (AIA) and PT Bank Central Asia Tbk. (BCA) launched an exclusive souvenir of the artwork of two young neurodivergent artists with autism, Rafy Rasyad (center) and Abhiyasa Adhi Pradhanika (second left). Present at the event were BCA Senior Vice President Wealth Management Jadrawati (left), AIA Head of Corporate Communication (second right), and Founder VOCA Venessa Tirta (right). This initiative is part of AIA and BCA's efforts to promote equality and inclusivity, including neurodivergent individuals in society.
-Selesai-
Tentang AIA di Indonesia
PT AIA FINANCIAL (“AIA”) merupakan salah satu perusahaan asuransi jiwa terkemuka di Indonesia dan merupakan perusahaan asuransi jiwa yang berizin dan diawasi oleh Otoritas Jasa Keuangan. AIA di Indonesia merupakan anak perusahaan AIA Group. AIA menawarkan berbagai produk asuransi, termasuk asuransi dengan prinsip Syariah yang telah mendapatkan rekomendasi dari Dewan Syariah Nasional MUI, juga produk lain yang meliputi asuransi jiwa, asuransi kesehatan, asuransi kecelakaan diri, asuransi yang dikaitkan dengan investasi, program kesejahteraan karyawan, dan program Dana Pensiun (DPLK). Produk-produk tersebut dipasarkan oleh lebih dari 6.000 tenaga penjual berpengalaman dan profesional melalui beragam jalur distribusi seperti keagenan, Bancassurance dan Corporate Solutions (Pension & Employee Benefits). Keunggulan dan kinerja AIA di Indonesia juga dibuktikan dengan banyaknya penghargaan yang diterima di bidang industri asuransi jiwa di Indonesia dalam beberapa tahun terakhir.
Untuk keterangan lebih lanjut, mohon hubungi:
Adwina Hargini
Corporate Communication AIA
Tentang PT Bank Central Asia Tbk (per 31 Desember 2022)
BCA merupakan salah satu bank terkemuka di Indonesia yang fokus pada bisnis perbankan transaksi serta menyediakan fasilitas kredit dan solusi keuangan bagi segmen korporasi, komersial, UKM, dan konsumer. Pada akhir Desember 2022, BCA melayani lebih dari 34 juta rekening nasabah dan didukung oleh 1.247 kantor cabang, 18.268 ATM, serta layanan internet & mobile banking dan contact center Halo BCA yang dapat diakses 24 jam. Kehadiran BCA didukung oleh sejumlah entitas anak yang berfokus pada pembiayaan kendaraan, perbankan Syariah, sekuritas, asuransi umum dan jiwa, perbankan digital, pengiriman uang, dan pemodal ventura. BCA berkomitmen untuk membangun relasi jangka panjang dengan nasabah, mengutamakan kepentingan Bersama, dan menciptakan dampak positif pada masyarakat luas. Dengan sekitar 25.000 karyawan, visi BCA adalah untuk menjadi bank pilihan utama andalan masyarakat yang berperan sebagai pilar penting perekonomian Indonesia.
Untuk keterangan lebih lanjut, mohon hubungi:
PT BANK CENTRAL ASIA TBK
Group Corporate Communication and Social Responsibility - CSR
Corporate Communication
Alamat : Jl. MH Thamrin No. 1
Menara BCA Lt. 22
Jakarta Pusat 10310
Telepon : (021) 2358-8000
Fax : (021) 2358-8339
E-mail : corcom_bca@bca.co.id